The offer followed a report that Paramount is in talks to sell BET to a management-led investor group.

I was disappointed about it for a number of reasons.

The way it happened was disrespectful in a lot of ways, he said, according toThe Atlanta Journal-Constitution.

Byron Allen

Bloomberg first reported those conversations, citing a possible price tag of just under $2 billion.

The news comes as Par also has been intalks about a broader merger with Warner Bros Discovery.

It was acquired by Viacom in 2001 in a deal worth $3 billion.

There was some excitement in the black community about the asset returning to a Black-owned media company.

Allen Media Group declined to comment.