Comcast Launches ‘Free This Week’, Increasing Access To Streaming And Premium Network Fare For Xfinity X1 And Flex Subscribers

Comcast is launching "Free This Week,” a hub where X1 and Flex subscribers can find no-charge samples of streaming and premium network programming.

January 3, 2023 · 1 min · 64 words · David Wong

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X1 and Flex also have previously hosted Free TV Week around Thanksgiving.

Nearly 4 million Flex devices have been distributed to Comcast broadband customers since the service launched in 2017.

(Flex technology is also being licensed to a new joint streaming venture between Comcast and Charter.)

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The company describes the shift as an evolution in its strategy to engage customers.