Weve seen buyers retreat into cautious commissioning spaces, said Salt.
The industry as a whole has become dare I say it a little fearful.
She said the BBC can be a beacon in the peak caution era.

Lindsay SaltBBC
Real risk is a leap of faith.
And if the BBC wont do it in todays cautious landscape, who will?
I want us to create the new generation of iconic characters, she added, laying down a marker.

I May Destroy YouBBC