In First NewFronts Pitch Since His Jump From Fox, Roku Media President Charlie Collier Welcomes Brands To The Stream

In his first NewFronts pitch since leaving Fox for Roku, Charlie Collier told advertisers Roku isn't in a turf war. "Roku IS the turf," he declared.

May 2, 2023 · 1 min · 74 words · Carolyn Saunders

The streaming wars are not happening to Roku.

Were not in the streaming wars.

The streaming wars are playing out on our platform.

Roku

Roku’s 2023 NewFrontDade Hayes

Netflix, he explained, didnt want to be in the hardware business.)

YouTube and Netflix have recently joined the traditional media companies in giving presentations during the mid-May slot.

Roku has had a bumpy few quarters as the ad market has deteriorated and its pandemic mojo has evaporated.