EXCLUSIVE:Joe SuggandCaspar LeesIMG-backed digital talent agencyMVEhas expanded in the UK by signing a head of talent.

Her past employers have included RCA Records and Adidas.

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Harding added: The London and LA offices are best in class.

Minnie Harding

Minnie HardingMVE

MVE,whichisbackedbyIMG,opened in LA last year, at which point it rebranded from Magravine.

The MVE US roster includes fashion influencer Delaney Childs and Canadian LGBTQ+ content creator Myles Sexton.

Sugg also runs a BBC Studios-backed production company, Final Straw Productions.

Meisha Kelly