Myco experienced a 431% spike in views and 344% increase in engaged sessions.
The platform allows viewers to earn tokens as they watch, with these then used to access more content.
The service is available globally.
Bangladesh’s Mehidy Hasan Miraz plays a shot during the third and final one-day international (ODI) cricket match between Bangladesh and India in December 2022MUNIR UZ ZAMAN/AFP via Getty Images)
