It is set for release on November 27.
That audience was theater owners and film fans, a segment that is distinct from Mondays Madison Avenue crowd.
The trailer played at the upfront was longer and included additional scenes.
Cynthia Erivo and Ariana Grande in ‘Wicked’Universal
The service, which She said her job was identifying strategies across the entire company on every platform.
She added that she wanted to produce projects that have a massive cultural impact and take big swings.
NBCU Media Group Chairman Mark Lazarus noted the film strategy in his opening remarks at the upfront.
